Learn the essentials of using Google Analytics in this free course.
After completing the course you will be able to confidently navigate your reports, understand the meaning of key terminology and how Google Analytics can be used to measure your marketing campaigns and goals. The course is ideal for beginners with no Google Analytics experience, through to intermediate users wanting to quickly refresh on important concepts.
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Benjamin Mangold is Co-Founder of Loves Data and the author of ‘Learning Google AdWords and Google Analytics’. He is an internationally recognized Google Analytics, Google AdWords and online marketing expert.
He loves sharing the latest techniques and tips for digital advertising and digital analytics. He has 10 years experience designing and presenting the most up to date, accurate, practical, independent and comprehensive online marketing courses available.